The Mahindra Thar Roxx is the latest evolution in Mahindra’s iconic off-road SUV lineup, designed to meet the demands of both adventure seekers and urban families. With its robust engineering, premium features, and versatile performance, the Thar Roxx stands out as a compelling choice in the modern SUV market.
Design and Exterior Styling
The Thar Roxx maintains the classic boxy silhouette that has defined the Thar legacy, but adds a contemporary twist. It features bold lines, a muscular stance, and modern touches like LED headlights, LED DRLs, and striking alloy wheels up to 19 inches in size. The vehicle’s imposing road presence is complemented by practical elements such as a panoramic sunroof and aerodynamic wipers, blending ruggedness with everyday usability
Interior Comfort and Features

Step inside the Thar Roxx and you’re greeted by a cabin that balances old-school charm with modern luxury. The interior is available in a sophisticated white-black theme, while the 4×4 variants offer an exclusive brown-black option. The seats are ventilated for added comfort, and the driver enjoys a powered, height-adjustable seat. The dashboard is dominated by a 10.25-inch touchscreen infotainment system, paired with a premium 9-speaker Harman Kardon audio setup for an immersive experience. Other highlights include automatic climate control, an air purifier, digital instrument cluster, and keyless entry for added convenience
Engine Options and Performance

The Thar Roxx offers a choice between a 2.0-litre turbo-petrol and a 2.2-litre diesel engine. Both engines are paired with a 6-speed manual transmission as standard, with the option of a 6-speed automatic for those who prefer ease of driving. The petrol engine delivers robust power, while the diesel variant is available with both rear-wheel drive (RWD) and four-wheel drive (4WD) configurations. The diesel 4WD models are particularly suited for off-roading, offering a torque range of 330 Nm to 380 Nm and power output between 150 to 174 bhp. Mileage figures range from 12.4 to 15.2 kmpl, depending on the engine and drivetrain
Off-Road Capability
True to its roots, the Thar Roxx excels off the beaten path. The 4WD variants come equipped with advanced drive modes, a shift-on-the-fly transfer case, and a robust suspension system (double wishbone front and multi-link solid axle rear) to tackle challenging terrains. The high ground clearance and rugged underpinnings ensure that the Thar Roxx can handle rocky trails, muddy tracks, and steep inclines with ease
Safety and Technology

Mahindra has equipped the Thar Roxx with a comprehensive suite of safety and tech features. It boasts ADAS (Advanced Driver Assistance Systems), a 360-degree camera, blind spot camera, cruise control, and multiple airbags. The inclusion of features like an air purifier and automatic climate control further enhances passenger comfort and safety
Variants and Pricing
The Thar Roxx is available in 18 variants, catering to a wide range of preferences and budgets. The base MX1 RWD petrol model starts at ₹12.99 lakh, while the top-end AX7L 4WD diesel automatic variant is priced at ₹23.09 lakh (ex-showroom). Waiting periods can extend up to two months in major cities due to high demand. Each variant offers a unique combination of features, engine options, and drivetrain configurations, ensuring there’s a Thar Roxx for every type of buyer
Latest Updates and Popularity
The Thar Roxx continues to gain popularity, with over 8,500 units sold and dispatched in March 2025 alone. Recent updates include new comfort features like a sliding passenger-side armrest and improved keyless entry. Its appeal is further boosted by celebrity endorsements and a growing fan base among off-road enthusiasts and urban families alike
Competitors

The Thar Roxx competes with other rugged SUVs in the Indian market, such as the Force Gurkha, Mahindra Scorpio-N, and Maruti Suzuki Jimny. While each rival offers its own strengths, the Thar Roxx stands out for its blend of classic styling, modern features, and true off-road capability
Final Thought
The Mahindra Thar Roxx is a well-rounded SUV that successfully bridges the gap between adventure and comfort. With its powerful engines, advanced features, and iconic design, it is equally at home on city streets and challenging trails. For buyers seeking a versatile, stylish, and capable SUV, the Thar Roxx is a top contender in 2025.